Problem:
Incentive rewards both attract research participants and rewards them for their efforts. To avoid biasing the research, these incentive offers need to have broad appeal. Different incentive types appeal to different people: some want cash, some prefer Visa and others want retailer gift cards. A large quantity of reward offers does not necessarily provide meaningful variety.
Solution:
At VI, we help design incentive offers with meaningful variety to appeal to everyone within the target audience. A typical reward offering will include cash offers such as PayPal and bank transfers, Visa and Mastercard offers, and a mix of retailer gift cards. The goal is to have meaningful variety, simple redemption processes and a brand-focussed engaging experience. Each catalog of offers should include a range of denominations from low to high.
Key Benefits:
Full-Service
One supplier that can meet your global rewards and incentive requirements.
Meaningful Variety
VI offers a variety of incentive types with broad appeal: cash, virtual and physical Visa and Mastercard, plus a wide variety of gift cards in many denominations.
Incentive Design Experts
VI has been advising clients on incentive plans for more than a dozen years. We have research experts that assess both internal redemption data and external research data to provide insights that lead to well designed reward offers.
Robust API and Support Portal
VI has built API integrations with a wide variety of leading data collection and panel management platforms to enable real time incentive fulfillment. Our VI NOW portal provides customer service tools and insights to effectively manage your programs.
Enhance Your Programs With Greater Reward Options
From the simple to the complex, you can rely on VI to power the gift card and payment solutions of your incentive, and reward programs.